Czechs are drinking less beer, with exceptions in some categories. The Czech Republic has been the world’s leader in beer consumption for as long as the independent country has existed.
But the Czech world leadership in beer consumption is slowing down. While in 2004 the average daily consumption was over 400 half-liters per year, last year that figure was less than 300 half liters. Exceptions to this trend are non-alcoholic beers and flavored beers (radlers), both of which are increasingly preferred by the younger generation.
At least half of Czechs men and women are on occasion open “pito,” the slang name for a non-alcoholic beer. These conclusions come from the sixth year of the KPMG survey on domestic shopping habits.
Read the full article here (via Prague.TV)
